Price is possibly the most important element of your product's value proposition - are you selling your product at the optimal price?
Through an understanding of pricing principles and elasticities you can make the best pricing descisions. We can help!
Some Recent Projects
Product Strategy
For a leading player in the educational toys space; adding € 35 Million in projected yearly sales by 2019 through additional revenue streams from online and digital product sales
Sector review
For a leading player in the educational toys space; adding € 35 Million in projected yearly sales by 2019 through additional revenue streams from online and digital product sales.
Pricing Strategy
Created Pricing rules & policies for a big UK Retailer, looking at price elasticities as well as the effect of promotions and competitor activity. Identified potential to reduce £12 Million in lost sales by effective promotions planning
